To create the custom truck wrap, we expanded on that concept and created a simple truck with a big message: this truck has awesome tacos. They needed a logo design, website design, and truck wrap to get the new restaurant going. They came to us needing a bold brand that could back up their creative menu. Just think “unicorn colorful” meets “Nashville vintage vibes” and you have yourself the That Awesome Taco Truck brand. That Awesome Taco Truck is a hip taco business with a following to prove it. The pattern, sayings, eye-catching colors, and bold design make this burger food truck attractive and enticing to potential customers.Ĭan you actually have the best tacos in Nashville, the Nashville vibe, an incredible team, and a real bold brand all in one food truck? That Awesome Taco Truck is proof that you can. Phrases like “oh sweet chili” and “grab our buns” stamp the Burger 360 truck all the way around. Our content team developed short, witty sayings that aligned with the cheeky attitude of the brand. As branding experts, we created a brand pattern that included their offerings of burgers and fries to quickly inform hungry customers of what they would find served up street-side, while adding a strong brand element to the overall design. Our team used bright, bold colors and a modern design to bring to life an image that showcased the out-of-this-world burgers the concept served up. Our team worked to develop various logo options, and, based on the chosen logo, we moved on to create a custom truck wrap for the burger food truck. The Burger 360 team initially approached Nice Branding Agency with the need for a logo and a custom food truck design that would bring their concept to life on four wheels through compelling and bold design. Today, we’re walking through a few of our favorite food truck designs and answering some questions about the food truck design process. What if there are two taco trucks right next together? How will you convince a taco-lover to come to your window? By a great truck design, of course! In a row of food trucks, you want hungry people to choose you over your neighbor. And that’s where the food truck design comes in.

They definitely make a lot of first impressions.

Since food trucks are mobile, they have to continually sell themselves to a new audience. We’ve learned there are four main things that have to fit in a food truck: an entire kitchen, the food, the staff, and a brand. Nice Branding Agency has a proven ability to create food truck designs that are bold and entice hungry customers.

Food truck logo design assignment